Tuesday, July 12, 2011

Telecom Exchange

By Lisa Huff

I recently attended an event in New York City – Telecom Exchange. The format was originally developed by Hunter Newby and Rory Cutaia when they were at Telx. This year it was hosted by Jaymie Scotto & Associates (JSA). Unlike most trade shows, this affair puts large and small companies on equal footing. In order to provide a “network-neutral” environment, JSA arranged the exhibit tables in alphabetical order and they were the same size with the same-sized branding. No giveaways were allowed at the tables. To be frank, to me it was a refreshing change. Instead of spotlighting the next new thing, the event forced you to focus on networking with industry players and real business opportunities.

Some of my thoughts on the experience:

Containerized/modularized data centers:  One prominent executive from a data center connectivity supplier said to me:  “Brick and mortar data centers are dead.” We only had a short time to expand on this comment, but what I think he meant was that data center operators will need to move to more modular solutions in order to lower their PUE. According to him, if you move all your high-density applications to a containerized solution, your PUE can be as low as 1.1, whereas, any traditional building would be hard to get below a PUE of 1.5. His premise is that companies will need to lower their total cost of ownership of their data center and therefore will move to these solutions or be out of business. He hasn’t convinced me yet, but I intend to do some more research on the subject.

Allied Fiber (AF) and Dupont Fabros Technology (DFT):  Allied Fiber is known for connecting data centers nationwide, but has never connected the “last mile” into the facility. That has now changed. AF and Dupont Fabros have struck a deal for AF to connect into DFT’s Piscataway, New Jersey facility with a straight path to Chicago, bypassing Manhattan. The agreement gives AF access to DFTs underground fiber ducting and DFT access to AFs direct fiber link to Chicago, lowering latency for both providers.

EtherCloud: Tinet, A Neutral Tandem Company, has now taken its Ethernet Exchange one step further. With its EtherCloud offering, it can provide end-to-end international connectivity to any company. It allows global coverage using VPLS through Juniper equipment in the core and Cisco in the access. Tinet is one of less than a handful of companies that can now provide direct Ethernet services on three continents.

Global reach:  Telehouse America is known for its data center and managed services business in the US, but is quickly growing its reach internationally. It now has facilities on four continents – Asia, Europe, North America and Africa. Similar to Tinet, Telehouse is building out its Ethernet networks globally.